Tuesday, February 17, 2009

Ok, now we're getting into the pool....how's the water?

From the most recent TV Newsday, it appears the article I posted on my UA blog (www3.uakron.edu/schlcomm/Hoffman) back in January was amazingly accurate....like I can SEE THE FUTURE. And I quote:

WOIO, WKYC Create Video News Pool
TVNEWSDAY, Feb 16 2009, 8:35 AM ET
In what's beginning to look an industry trend, two network affiliated stations in Cleveland — Raycom WOIO (CBS) and Gannett's WKYC (NBC) — are launching a news sharing arrangement to cost cut and free up crews for enterprise reporting.
Videographers from either station will cover basic events of mutual interest including news conferences, court hearings, groundbreaking ceremonies and other planned public events.

"This new collaboration will allow both stations to shift more resources towards enterprise stories that support our individual style of news gathering," said Brooke Spectorsky, president and GM of WKYC.

"We, like all businesses, are looking for ways to be more efficient without compromising the fine work being done by our reporters and anchors," said Bill Applegate, VP and GM of WOIO.

Other stations are looking at pooling arrangements, mostly notably NBC and Fox. They combined resources in Philadelphia last year and say they plan to do it in other markets where they both have stations: New York, Los Angeles, Chicago, Dallas and Washington.


Initial Reaction?

The initial reaction online from various "unnamed sources" who are friendly to your blog-meister is one of frustration over serving multiple masters and concern over how the workload will be parsed out....

But rest assured, faithful readers....this is not the end.

Next prediction: WJW and WEWS will get ever more friendly...I agree with OMW blog-meister-general that the Fox 8 folks and the Scripps bunch will be looking for similar economies of scale.

Stay tuned.....

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